It’s easy to look at someone’s success story and think “Why didn’t I think of that?” or “They make it look so easy”.

In reality nothing is ever as easy as it seems. Reaching your own goals, getting where you want to in life, those comforts aren’t handed off to anyone.

But we forget this. We especially forget this when we launch our own startup, and we end up thinking that we’re the only one who’s ever had to go through all this mess and pain for so long.

“It takes us fifteen years. It takes everyone else three weeks. Boo.”

We’ve referenced this before as “comparing your inside with someone else’s outside”.

Sure, it’s human nature. But it’s also poison, if you do too often.